For the past three months I’ve left domaining behind and joined the corporate world. Coincidentally, this hiatus has really helped me refocus on where I want Nomzo to go, and who I want to work with, clients and partners.
In March I started working as a web developer / SEO for a recruitment company in London. It’s been excellent, we’ve jumped from no where in the rankings to #1 for competitive keyphrases without redesigning or spending tons of money on off-page SEO.
I’ve learned many things sitting opposite the person dealing with sales / business development which can translate to selling domains. Listening to her on the phone has been extremely beneficial. If the conversation isn’t going well, she ends it quickly yet amicably. If someone slams the phone down her, she’s already dialing the next number. All the time being 100% composed and focused.
What’s most impressive is the amount of time she puts in beforehand, fastidiously researching a company before initiating contact. Looking for names, numbers, email addresses, even the structure of email addresses in case she wants to leap over a person or department who may be an obstacle to get to the decision maker. When discussing numbers she knows the company’s history and financial situation.
This may be bread and butter to a lot of people. I think we all can learn if you submerge yourself in different environments, you learn and you grow – as a domainer, business person, human being.
