Developing domains in to full-fledged websites and businesses is one of the most rewarding aspects of domaining. If you’re not familiar with development, head on over to our domain development page, which details the design and development process.
OMG code! Run for your life! — Old school domaining was about buying a quality domain and waiting for a wealthy buyer to knock on the door. Add in some domain parking revenue and there was no real need to develop. However, (dun dun dun) the recent decline in PPC revenue and questionable WIPO decisions becoming all too frequent has changed all that. Domain development is simply necessary today. Plus, it’s good for the domainer – increased targeted traffic. It’s good for the visitor – they find something useful. Win win!
If you have the funds to develop, hire people who are experienced developers. It’s a lot less stressful, time-consuming and the end product is infinitely better. On the other hand if you’re strapped for cash you can always learn a basic coding language like HTML. There are tons of great resources, W3School.com, being one of the best. Heck, you can avoid coding altogether by downloading WordPress or another CMS.
Once you have a functioning website up and running, the emphasis shifts from development to traffic building. SEOChat.com is a good resource to get started with the basics of SEO and gaining natural traffic from search engines. There’s many other methods for gaining traffic like spamming the hell out of twitter.
As traffic starts to increase monetizing should be at the forefront of your plans. There’s plenty of revenue streams to pursue — Adsense, affiliate programs, or selling your own products or services.
That’s a brief idea of what domain development involves – hopefully you’re galvanized in to developing today!
